What's Inside

Sunday, February 24, 2013

'Miracle in Cell No. 7' has finally surpassed 10 million viewers

'Miracle in Cell No. 7' is distributed by the company NEW and it has a cumulative statistic of 10,000,911 in the box office on March 23rd at 9:30. This big number is achieved in only 32 days since the day was released.

Last year, the movie 'The Thieves' had 436,622 tickets sold on the day of it's release and it was recorded the second highest single day opening of all time in Korea after 'The Host' opened with 449,500 sold in 2006. On it's sixth day of release, it broke the 3 million mark in audience number, drawing 3.35 million viewers.

'Miracle in Cell No. 7' is the 1st in this year and the 8th in the Korea Film history record to hit 10 million views. This movie reached 7 million ticket sales 20 days after it's release, and 7 days later, 9 million.

Considering the shoestring budget they had, this is very significant to each and everyone who has participated to make this movie such a success.

The net production, including promotional and marketing expenses, cost around 35 billion won. The total production cost only 55 billion won and the posted sales brought them a near to 700 billion won. This movie has an estimated grossing production costs up to 13 folds. This movie is recorded as one of the highest returns rate for a 10 million viewership movie.

Looking at the other 7 movies which also have over a 10 million viewership like 'Silmido', 'Tidal Wave', 'Taegukgi', 'King and the Clown', 'Gwanghae', 'The Thieves', 'The Host', 'Miracle in Cell No. 7', is the next movie to draw audience's attention in the theaters.

Source & Translation : PSH_SPORE

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